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Important News About 7Search.com

Traffic and Ad Performance: Make the Connection

No matter what paid search engine an online marketer may choose, the purpose of utilizing them is essentially the same, to run ads, drive traffic and generate sales/leads. While it is true that they all basically offer the same type of service,

Import Google Ads to 7Search in a Few Easy Steps

Thanks to overwhelming feedback from our users, 7Search is proud to now offer the option to upload your campaigns directly from Google Adwords. These “7Search friendly” campaigns will automatically create within your account, cutting down significantly on the time needed to bring your best campaigns over to our network.

PPC Advertising: It Pays to Learn the Ropes

You wouldn’t jump behind the wheel of a running car, put it in gear and hit the gas without knowing how to drive as this would more than likely cause you to crash. The same holds true for starting a paid search campaign. Even if you are simply

Minimum Bid update- Change is Good!

There is an old saying that goes “the only thing constant in life is change”. Well even if that is true, not all changes are bad. Proof of that would be the change recently implemented here at 7Search. For many years our advertising platform has

Optimization Wars: Exact Match -vs- Negative Keywords

There are many areas to consider when the time comes to optimize your PPC campaigns. The most critical areas are usually those that directly affect the volume of traffic your ad will be exposed to. Of course, it goes without saying, that traffic

Decisions, Decisions: Choosing the Best Affiliate Offers to Promote

Many affiliate marketers new to PPC start their marketing careers with the same question “What are the best offers to promote?” On the surface, this may seem like a fairly simple question, however; when you consider the many variables that affect

The Penny Bid -You Get What You Pay For!

You’ve got great keywords, killer ad copy and an awesome website so you should be converting like crazy right? Well it may come down to how competitively you are bidding. I have encountered some truly amazing ad campaigns where the advertiser is

Affiliate Marketers BEWARE!

I believe, based on what I have personally experienced as well as what I have seen others encounter that there truly is big money to be made with Affiliate Marketing. Now before you run out and quit your job in hopes of becoming an online marketing

7Search and Google, The Same.. Yet Different!

It is easy to see why many of the advertisers who decide to move their Google advertising over to 7Search are of the mindset that nothing will change. Many assume that because both are paid search platforms that everything will remain the same.

Step-By-Step Guide to Porting Your Google Ads over to 7Search

One of the best ways to not only stay in business but to also help grow a business is to duplicate what’s already working well for you. In the case of online advertising, this could mean simply running your ad campaigns on more then one paid

Facebook Advertising: What NOT to Do!

I’m quite sure that Facebook will long be considered one of the best places to advertise if for no other reason then their traffic volume. Nevertheless, we still can not ignore the fact that it can often be uphill battles to run ads on there that

The Affiliate Marketing Blues

So you’ve found an exciting affiliate product or service to promote, set-up a paid search campaign and launched your ad. Your ad is receiving clicks but you are confused when you discover that not one person has opted to take advantage of your great

SOPA/PIPA & The Internet: To Free or Not to Free!

If you have watched the news, picked up a newspaper or done any form of web surfing in the last week or so then you have at least heard about the recent online battle that caused a major outcry across the internet recently. The topic at the center
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2011- Paid Search Year in Review, The Good, The Bad and Everything in Between

Before the famous Mr. Clark starts the new years countdown and we all stand around with our eyes to the sky waiting for the sparkling ball to drop we thought this would be a great time to recap a few of the most memorable events that occurred
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One Word Search: When Less is More

Most experienced pay-per-click advertisers are already aware of the pitfalls of bidding on keywords that consist of only one word. As a member of the 7Search.com support staff, we often caution our advertisers against adding single terms to their
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