September 2011 - Posts

Friday, September 30, 2011 5:21 PM

Our Rules and Guidelines: Gaming Content

Our next entry in our series on our Rules and Guidelines, explaining each item and their importance to our operations and yours, is our Gaming Content guideline. Gaming sites are defined by 7Search as any site that accepts wagers or bets from
posted by John M | 0 Comments
Wednesday, September 28, 2011 11:46 AM

Our Rules and Guidelines: Adult Content

In our next installment on our series on our Advertising Rules and Guidelines, we are covering our rule on Adult Content. We have many different types of products and services on 7Search, and adult-related material is one of them. We are
posted by John M | 1 Comments
Friday, September 23, 2011 11:47 AM

General or Specific Keywords: Part II

 Earlier this week, I explored the first portion of our guideline on the use of our keywords. This is a large guideline that has such an amount of information that one blog entry would not have covered the material effectively. This second
posted by John M | 0 Comments
Thursday, September 22, 2011 6:15 PM

Is There Such a Thing as Giving Too Many Choices to a Consumer?

Everyone enjoys the feeling of having a large selection of products or services to choose from when shopping. There is just something about having options that actually makes us feel somewhat empowered. I guess the reason for this may be due in
posted by Latrice | 0 Comments
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Wednesday, September 21, 2011 1:58 PM

Our Rules and Guidelines: General or Specific Keywords

  For the next installment in our series about our Advertiser Rules and Guidelines, I have to spread our next guideline over two blog entries, not only because it is highly important, but also because it covers so much ground.
posted by John M | 0 Comments
Friday, September 16, 2011 6:29 PM

Our Rules and Guidelines: Title and Description

In my next installment in our series, I’ll be discussing our Titles and Descriptions guideline. The guideline is to define the parameters that our advertisers can promote through their ad copy. Their ad copy is contained in the titles and
posted by John M | 0 Comments
Thursday, September 15, 2011 11:04 AM

Tapping into the Potential of 7Search.com!

This blog is being written “almost” solely for the naysayers out there who insist that 7Search isn’t capable of producing quality results. We don’t profess to be the absolute best in pay-per-click but we believe it’s only fair that we receive
posted by Latrice | 0 Comments
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Friday, September 02, 2011 1:55 PM

Our New Series: Our Rules and Guidelines

In my last blog, I discussed our rationale regarding the use of our keywords in multiple campaigns. Since then, I realized that I have never taken the time to use this blog to describe our Advertiser Rules and Guidelines. These are our standards
posted by John M | 0 Comments
Thursday, September 01, 2011 6:19 PM

The International Day of Peace is September 21st, Help Promote it With 7Search

September 21st is the International Day of Peace, also known as World Peace Day. Cool fact: to inaugurate the day the Peace bell is rung at the UN Headquarters in New York City. This bell is cast from coins donated by children from all seven continents
posted by A.Umer | 0 Comments
Thursday, September 01, 2011 5:50 PM

Duplicate Keywords: Keeping 7search Advertising Fair

So this week I was working on a new account for one of our new larger advertisers. The advertiser wanted to upload the campaigns they had been running through Google AdWords into their 7Search account. This package included about 2 dozen campaigns,
posted by John M | 0 Comments
Thursday, September 01, 2011 2:12 PM

“I’m Getting Tons of Clicks On My Ad, but Why isn’t Anyone Buying?”

Great Ad Title, strong bids, targeted keywords will guarantee plenty of conversions right?!... wrong! Well let me clarify that a bit further by saying that it may or may not increase conversions which depends on a variety of factors. A large
posted by Latrice | 0 Comments
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