Hot 7Search Verticals for Q4

The all-important fourth quarter is well underway, and marketers everywhere are looking for end-of-year opportunities to close 2016 on the right note. 7Search can be a difference maker for your campaigns, and in the spirit of the season, we are gifting our readers with the hottest 7Search verticals for Q4.

Top Category – Searches

These are the most popular categories over the last 3 months.

1. Internet: Marketing & Advertising
2. Shopping: General
3. Adult(XXX): Dating
4. Entertainment: General
5. Home Business & Make Money: General
6. Health: General
7. Computer: General

Top Category – Conversions

These are the top converting categories over the last 3 months.

1. Travel: Air Travel
2. Internet: Marketing & Advertising
3. Health: Diet Nutrition
4. Adult(XXX): Dating
5. Computer: Software
6. Shopping: General
7. Home Business & Make Money: General

Most Affordable Category – Average CPC

These categories have the most affordable average cost per click over the last 3 months.

1. Electronics: Home Appliances
2. People & Relationships: General
3. Entertainment: Books
4. B2B: Construction & Manufacturing
5. Shopping: Auctions
6. Computer: Hardware
7. Travel: Hotels & Lodging

Best Category – Average Conversion Cost

These categories feature the best average conversion costs.

1. Travel: Air Travel
2. Gambling: General
3. Health: Diet Nutrition
4. Internet: Marketing & Advertising
5. Automotive: General
6. B2B: General
7. Computer: Software

Top Category – Conversion Percentage

These categories feature the highest percentage of converting clicks.

1. Travel: Air Travel
2. Gambling: General
3. Health: Diet Nutrition
4. Society: General
5. B2B: General
6. Finance: Debt
7. Automotive: General

Best Category – Opportunity

These categories offer the best mix of conversion data and low competition over the last 3 months.

1. Telecommunication: VoIP
2. Electronics: Cable Service
3. Travel: Cruises
4. Internet: ISP
5. Entertainment: Humor
6. Finance: Debt
7. Automotive: Buying/Selling Cars

Don’t get caught with high conversion costs or struggling find sources to boost your year-end sales. Complete your marketing mix with our quality keyword opportunities today using our online tool located at 7Search.com/kst. You’ll be glad you did.

Want to learn more about 7Search Advertising? Contact our team today at sales@7search.com and a member of the team will reach out to answer all of your questions.

Happy Holidays!


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