Holiday Advertising: Get Ready 4 Cyber Monday

[image source] The month of November is the favorite time of year for online marketers. In the United States, the holiday season provides  the opportunity to spend time with family and friends, but more importantly, it has buyers in the mood to spend money! Extra money is especially handy at this time of the year In […]

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In Plain Sight: 10 “Hidden” Features in Your 7Search Account

At 7Search, we pride ourselves on exceeding the expectations of our incoming advertisers.  To that end, your account is packed with tools and features that can make a good campaign great.  These features are often “hidden” in plain sight; heck, you may have even intended to contact support to learn more about a few of them.

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PPC Fallout: Crafting a Successful Search Campaign

Editor’s Note: This article appeared previously on AskPPCBlog [source] Ultimately, the success or failure of a PPC campaign comes down to the quality of the offer. Obviously, a lousy offer won’t generate a lot of sales leads, no matter how proficiently the campaign is executed. So what makes for a good offer? Here are a […]

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Tips for Increasing Your Search Leads [infographic]

Online marketing is really a mixed bag these days. At any given moment, your marketing “to-do” list could include search, traditional Display, inline contextual, video, programmatic media buys, PPC, CPA, CPV, CPL, hickory, dickory, and/or dock. It’s no wonder the mouse ran up the clock With so many options, a sound marketing strategy for driving […]

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7Search News: Transparent Bidding is Back!

7Search customers logging into their advertising accounts will have a pleasant surprise awaiting for them: Transparent Bidding is back! Gone since 2012, the popular feature that allowed users to view what their competitors were bidding has been revamped and now features more of the features needed to help deliver the performance our marketers crave. Quickly […]

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