Coming this week, 7Search will be launching a new Direct Navigation ad unit, providing our users with another low-cost source of quality traffic for their offers. The new ad unit has been streamlined to deliver a premium experience to our new network of partners.

At 7Search, we pride ourselves on exceeding the expectations of our incoming advertisers.  To that end, your account is packed with tools and features that can make a good campaign great.  These features are often “hidden” in plain sight; heck, you may have even intended to contact support to learn more about a few of them.

A  negative keyword is any word that is irrelevant to the product you are offering that may be mistakenly included in a related search query.  The inclusion of this term will minimize the effectiveness of your offer by bringing irrelevant visitors while also depleting your budget.

[source] Greetings 7Searchers! Today’s blog post focuses on selecting the right keywords for your 7Search campaigns. It is quite common for marketers to incorporate keywords from tools that focus on other platforms. This practice, while “ok”, can be frustrating when trying to craft a successful campaign. It is important to understand that they may not […]

Editor’s Note: This article appeared previously on AskPPCBlog [source] Ultimately, the success or failure of a PPC campaign comes down to the quality of the offer. Obviously, a lousy offer won’t generate a lot of sales leads, no matter how proficiently the campaign is executed. So what makes for a good offer? Here are a […]

[Source] Today, small business enterprises are aware of Search Engine Optimization (SEO) and its benefits. However, not so many business owners know the tricks of SEO. Therefore, it is imperative that they get an SEO expert consultant who will value their business enough to let it grow using the right SEO tips. This article will […]

[Source] Would you attempt to bake a cake with only one ingredient? Try as you might, without eggs, milk, flour, etc., trying to make a cake solely utilizing a single ingredient will result in a well-done pan of nothingness. Writing successful PPC ads is a lot like baking a cake, requiring the combination of many […]